AboutĀ me
Hi, IāmĀ Ashley and I have a passion for building strong.ER plant powered perimenopause athletes.
Hi, IāmĀ Ashley.
Coach. Speaker. Entrepreneur. Competitive Hybrid athlete.
Iām a performance coach,Ā plant-powered athlete, and former mental healthĀ counsellorĀ with one mission:
To help women become stronger after 40ānot smaller.
After years of coaching OCR &Ā CrossFit athletesĀ and building a successful fitness business, I stepped away to study burnout, positive psychology, nervous system health, and what truly allows people to thrive.
Now Iām bringing it all together.
I help womenĀ cut through the noiseĀ aroundĀ perimenopause, performance, and longevity with evidence-based coaching that looks at the whole personānot just hormones, workouts, or nutrition in isolation.
Because getting stronger, and reaching competitive goals, isnāt just about lifting heavier.
Itās about building a life you are f*cking obsessed with.
Ā
A few things about meā¦
š± Plant-powered athlete and lifelong believer that performance and compassion can go hand in hand.
šļøĀ Hybrid athlete & coach who still loves chasing new challenges.
š„ Over 20 years of professional experience working with women in training & nutrition at large gyms as well as my personal training studio, strong.ER.
š§ Former mental healthĀ counsellorĀ with a passion for positive psychology and sustainable behaviour change.
šļø Host of STRONG.ER AFTER 40, where we challenge outdated narratives around womenās health and performance.
ā Equal parts science nerd, myth-buster, and believer thatĀ passion belongs in every training plan.
More than credentials.
These certifications arenāt the reason I coachātheyāre the result of an ongoing curiosity about what helps women accomplish bold, audacious, goals after 40.
Over the past 17+ years, Iāve invested in learning across psychology, performance, nutrition, nervous system health, behaviour change, and coaching so I can bring the most effective, evidence-informed approach to every client I work with.