A New Perspective on 2nd Lines in Business
Jun 09, 2023
The question is NOT:
Have you been called out?
The question is:
What is standing between you & allowing your natural genius to lead your brand?
I have sat in front of 2nd lines & called them out on foundation calls (when I did them!) just to have them loop back around later saying “I haven’t been called out yet”.
So I truly refuse to believe, if you are a full grown adult, you have not been called out… Likely a lot due to those projections.
Keep in mind:
Everything is conditioning.
The “waiting to be called out for the perfectttt bees knees lightning striking heavens parting angels singing “thing””…
isn’t going to happen.
It’s the causal “thing” your friend said.
The off handed remark a colleague said.
YOU are the brand.
Your purpose is simply to be you.
You can’t fuck it up.
My biggest goal with 2nd line clients is to STOP THE ETERNAL SEEKING like lost souls on Earth…
And show them (YOU!) that you always had access to it, it was always available to you, and it is available to you to claim NOW.
ABE
P.S- BRANDING by Design mastermind info dropping today! If you are a second line looking for high level support around building your BRAND based off your unique, innate, “too good to be true”, genius… This is it!
