Public Role (Profile) and Positioning in Business
Jun 14, 2023
Profile & positioning is a nuance that creates MASSIVE impact in your business!
When I help clients with brand positioning it is a strategic exercise we use to establish the image of a brand or product in a consumer's mind.
Profile (Public Role) is how people are energetically meant to see you.
When we combine business strategy with BG5 we create results on steroids ⚡️❤️🔥
Using myself as an example (4/6):
The 4 externalizes wisdom lines 1, 2, & 3 have developed.
I am continuously speaking about what is coming with the Cross of the Sleeping Phoenix & how the business landscape is changing. I have been talking about this long before anyone else in the online coaching space (that position on the roof and all 😝)
I am not reinventing the wheel. I am combining tried & true business strategy with BG5, something Ra Uru Hu built the foundations of (5/1).
📢I am influential BECAUSE of the wisdom I externalize about the next cycle, if we are strictly looking at public role. 📢
❌In comparison I rarely position myself as someone that has learned through trial & error and THAT is why I am able to see what will work or not in the next cycle.
The difference again:
I (4/6) externalize wisdom I gained from the first 3 lines to help you prepare for the next cycle
vs
Positioning if I was a 3/6 would be: I share my trial & error to help you prepare for the next cycle based on what I know works or not.
This seems like such a simpleeee nuance, but it makes a difference in your marketing & copy. A slight “off” here & you are leaving money on the table.
Can you see the slight nuance in this example? Let me know in the comments!
ABE
P.S- Powerful Positioning is month 1 of BRANDED by Design, my new signature mastermind. We are tearing it all down & building it all back up completely in alignment with YOUR design so that we can take the guess work out of creating an aligned brand.
In BRANDED by Design you will have my hands in your business & bodygraph helping you create everything through the lens of… Well, YOU! This is like nothing offered anywhere else & you will leave with a map on creating a brand by design that positions you as the GO TO expert of your niche!